Marketing Campaign Approval with Brand and Budget Coruless
Marketing teams need to launch campaigns quickly while preventing brand violations, budget overruns, and unsubstantiated claims.
The problem
AI-generated campaign content and budgets pass through Corules before launch. Brand compliance checklist, budget cap validation, required disclaimer presence, and claims substantiation checks run deterministically. Missing disclaimers block launch. Budget overruns escalate. Approved campaigns carry policy version + creative hash for brand audit.
Without deterministic enforcement, AI agents either block every edge case (adding manual overhead) or silently approve decisions that violate policy — with no audit trail to show auditors or regulators.
How Corules solves it
Corules sits between your AI agent and the action it wants to take. When the agent proposes a decision, Corules evaluates the full context against your compiled policy set in a single deterministic pass — no LLM, no ambiguity.
The result is a structured outcome: BLOCK — disclaimer_present = false. Campaign cannot launch without required legal disclaimer.
Decision outcome: BLOCK
disclaimer_present = false. Campaign cannot launch without required legal disclaimer.
Policy example
Corules policies are written in CEL (Common Expression Language). They are compiled once at publish time and evaluated deterministically at request time — no LLM, no variability.
// Campaign approval policy (CEL)
context.budget <= params.campaign_budget_cap[context.campaign_type]
&& context.disclaimer_present == true
&& context.claims_substantiated == true
&& context.brand_tone_score >= params.min_brand_tone_scoreThis expression is evaluated against the structured context your agent sends in the /v1/validate request.
Integration options
Corules integrates with the tools your teams already use. All integrations call the same REST API or MCP server — your policy logic stays in one place.
Frequently Asked Questions
Can brand tone requirements vary by channel?
Yes. params.min_brand_tone_score can be keyed by channel (social, email, paid). Different standards for different contexts.
Who sets the 'claims_substantiated' flag?
The AI reviewing the copy or the human submitting the campaign sets this flag in the context payload. Corules enforces the requirement; validation of the substantiation itself is upstream.
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